RA IV Book Launch and "Fired to Last" Conference
Client Jorge Welsh Research & Publishing 2019
The objective was to design two A5 printed pieces communicating the fourth book volume launch of Renato Albuquerque’s Collection and the “Fired to Last” Conference that took place in the same day in Lisbon. In addition an invitation and a presentation booklet were commissioned.
The solution was to maximize visual coherence by streamlining format, paper stock and printing quality that would meet the Jorge Welsh Research & Publishing visual standards. By doing this the handling of the communication pieces by the users on the day of the event resulted in a satisfying and non-disruptive experience.
Printed Communication included: Triptic Leaflet, Conference Triptic Leaflet, Invitation and Presentation Brochure.