Passaparola Pizza Spot
Branding & Shop Interior Graphics
Client — Moiagest Year — 2011
This project involved the implementation of a new restaurant brand right from the early stages of Concept Naming up to Design Development of the Logo Id and Graphic language DNA that would later be applied in communication collateral’s such as Menu, Interior Graphics, Uniforms and Shop Front Signage. The overall concept lies on the use of rich Italian phrases that are embodied by a curvy typographical representation trying to mimic the flow of the Italian language.